![]() Here’s her take on what game devs can do to improve their TikTok game:Ī lot of game devs have trouble understanding how and why some TikToks do way better than others. Jenny is also Communications Manager for Rose City Games (The World Next Door, Floppy Knights, Garden Story), an advisor for Kowloon Nights, and Producer for Soft Not Weak ( Spirit Swap ) - so quite a resume, really. She’s been one of the Wholesome Games organizing team members - so responsible for some of the viral TikToks that have appeared there. We thought it was time to investigate more, and after featuring a success story from Unpacking, we reached out to Jenny Windom, who made the viral Unpacking TikTok (246,000 likes!) as a fan/creator. (These are far better boosts than you might see on ‘mainstay’ platforms such as Twitter, leading us to believe we should all pay far more attention there.) We’ve now seen measurable and significant game interest/wishlist boosts on a whole bunch of video game-centric TikToks. TikTok: ‘ways to succeed’ Q&A w/Jenny Windom So after our first column on it last month, you’re getting more advice on it today, this time in Q&A form. And apologies if you feel like we’ve already talked a lot about TikTok, the shortform/mobile video social app which sports hundreds of millions of MAUs worldwide.īut honestly, we think it’s such an amazing visual & viral medium for spreading the word about premium video games. Shotgun Farmers is out now for PC and Xbox One, with PS4 and Switch versions also in development.Good afternoon, my fellow travelers in the realm of video game discovery. Time will tell, but it will definitely be interesting to see what happens with the game moving forward. ![]() Right now, Shotgun Farmers is experiencing a lot of surprise success, but if developer QaziTV is able to keep the game funded by daily content updates, there is no excuse why it should not achieve the same form of popularity as other games that have partially blown up thanks to social media, such as Fall Guys or Among Us. Fans can expect PlayStation 4 and Nintendo Switch versions of Shotgun Farmers at some point (with planned cross-play support), along with new content for the game on existing platforms. Other TikTok videos from Shotgun Farmer have reached 1 million views, so it’s fair to say that the notorious social media site lets the game reach a far bigger audience than it might otherwise have. QaziTV posted a TikTok just five hours ago on how the game was actually the highest paying title on the Xbox Live Marketplace, and that at the time of this article, TikTok alone had over 800,000 views. ![]() Shotgun Farmers had some server troubles at first due to excessive demand, similar to many other games that encounter sudden success, but it now seems to get it largely under control and is skyrocketing in popularity. It’s a classic-style arena shooter with Horde mode versus multiplayer. And the game is a strange new FPS called Shotgun Farmers.įor some time now, Shotgun Farmers has been available via Steam Early Access, but it has only recently made its Xbox One console debut. The new first-person shooter indie game Shotgun Farmers becomes a surprise hit on Xbox One, currently out-selling major releases.Īpparently, a recent indie title has come out of nowhere to become the best-selling downloadable title on the Xbox One, already out-selling titles such as Madden NFL 21, NBA 2K21, and Call of Duty: Modern Warfare.
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